About GW2
GW2 Trading Corporation is a major industry player and one of the leading automotive product distributors, supplying a vast catalog of goods spanning vehicle aesthetics, performance, and comfort. Despite its large and loyal clientele base, the company's digital presence needed technical modernization.
The Challenge
Despite being a popular distributor with a large client base, GW2's brand equity was invisible online. The core problem was a critical lack of SEO optimization, brand integrity issues due to unoptimized website files, and an absence of active latest updates. This technical debt prevented the company from fully leveraging its popularity and achieving top-tier search visibility.
Solution
SEO and Technical Optimization
We focused on optimizing website files and refining the technical architecture while integrating SEO-rich words to maximize search engine visibility and push the brand to the forefront of the automotive product distributor niche.
Branding Maintenance and Fresh Content
Maintained the established branding across the website while ensuring system updates supported active, latest updates to reflect the company's current status and extensive product range.
Visual Comparison
Redesigning website with the goal of being present to potential dealers while maintaining its branding.
Before
After
HOW SEO AFFECTS GW2's WEBSITE?
• Zero SEO focus meant the company was not visible for key high-intent searches despite its market leadership.
• Slow load times and poor performance due to large, unoptimized website files.
• A static, non-updated digital presence that failed to communicate the company's active status and large clientele base.
Before SEO
After SEO
• A technically robust website that is highly visible on the internet due to comprehensive SEO-rich words implementation.
• Dramatically improved site speed and efficiency due to optimized file storage, enhancing user experience.
• The established GW2 branding is maintained and now digitally active, allowing the company to fully leverage its popularity as a leading automotive product distributor.
Other Website Comparison
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Brands Page (before)
Straightforward design leading to generic to no branding design and redundancy.
Dealer Picks (after)
More organized products while maintaining branding.
Meet Our Newest Member!
GINO - Guided Intelligence Network Optimzer
Gino is a free ai agent who is responsible for solving most common inquiries while filtering out between end-user and reseller with the purpose of B2B driven sales.
