About SMDC

SMDC is one of the most popular and recognized real estate developers, known for its extensive portfolio of premium condo rental properties strategically located across metropolitan areas, catering to a massive and highly active rental market.

The Challenge

The primary problem SMDC faced was the sheer volume of so many rental properties that were disorganized and not digitally unified. This fragmentation made it extremely difficult for potential renters to efficiently search, filter, and check availability, resulting in a poor user experience and lost potential rental revenue.

Solution

Unified Property Database

We created a central website that unified the entire portfolio, organizing the numerous condo rental properties under a single, cohesive brand experience.

Advanced Search and Availability System

We implemented sophisticated filtering and easy-to-search functionality, allowing users to quickly sort properties, view key details, and accurately check its availability in real-time.

Before

• Potential renters were overwhelmed by unorganized data, forcing them to visit multiple sites or contact points for different listings.

• Lack of real-time availability checks led to user frustration and inefficient communications with property agents.

• The brand's digital presence failed to reflect the massive scale and quality of its available rental properties.

After

• A single, unified digital platform that successfully manages and presents SMDC's massive portfolio of condo rental properties.

• A highly intuitive, easy-to-search interface dramatically improves user satisfaction and significantly increases lead generation.

• SMDC is now equipped with an optimized rental hub that effectively showcases the scale and quality of its offerings, driving efficient property turnover.